3rd Smart Planting Workshop

Rio Verde becomes the epicenter of agricultural innovation in 2025

Brazilian agriculture is constantly evolving, and events such as the Smart Planting Workshop, promoted by Prisma Agronomic Intelligence with the support of partners, have become key milestones for the sector’s development.

On June 11, 2025, Rio Verde (GO) will host the third edition of the workshop, which has already gained national recognition among farmers, consultants, and agribusiness professionals.

Smart Planting: a new perspective on modern agriculture

Smart planting represents an integrated approach that combines technology, agronomic knowledge, sustainability, and operational efficiency to maximize agricultural productivity. This methodology goes beyond conventional practices, incorporating smart diagnostics, data analysis, real-time monitoring, and decisions based on scientific evidence.

In practice, smart planting enables producers to reduce operating costs, increase resource-use efficiency, minimize environmental impacts, and optimize return on investment.

Among the main characteristics of smart planting, the following stand out:

• Use of sensors for soil monitoring;

• Variable-rate application of inputs based on precision agriculture and production environments;

• Operational management based on good agricultural practices, prioritizing Quality + Yield;

• Focus on soil health as the foundation for productive sustainability.

Smart planting: thinking about the sustainable future of agricultural production

Building on the success of previous editions, which addressed topics such as regenerative agriculture and redefining the concepts of plantability, the 3rd Smart Planting Workshop promises to delve even deeper into these discussions that are essential to the future of agribusiness.

Lucas Rozas, Director of Prisma Agronomic Intelligence, highlights the importance of this approach: “This season, we closely observed that even in a year with favorable weather, some producers achieved significantly better results than others. When we had the opportunity to understand the factors that affected each field differently, everything began to make more sense. The concept of ‘yield gap’ gave us a clearer view of the main adjustment points within each client, making it possible to identify strategies that ensure a higher return on investment (ROI). That is why we chose this theme for this year. We want to share our perspective and the lessons learned on how a more holistic and strategic approach to farm management can truly make a difference at harvest time.”

Why Rio Verde is the ideal location

Rio Verde, known as the “Capital of Agribusiness,” is home to some of the country’s best-structured rural properties. The region is a natural laboratory for agricultural innovations, where pioneering producers test and implement the most advanced technologies in the sector.

Choosing Rio Verde to host the 3rd Smart Planting Workshop is no coincidence. The city represents the epicenter of modern Brazilian agriculture, where theory and practice come together to generate tangible results in the field.

Proven Expertise: Alencar Zanon and the Soybean Money Maker Program

One of the highlights of the event will be the participation of renowned specialists such as Alencar Zanon, a Professor at UFSM and a researcher in the Soybean and Rice Program in Rio Grande do Sul. With the Soybean Money Maker program present in 15 Brazilian states and Yield Gap studies in more than 75 countries, Zanon brings unique expertise in identifying limitations in crop development.

“Our commitment is to identify what is limiting crop development and correlate it with other factors, so we know exactly where the producer is losing money,” explains Alencar Zanon. This scientific and practical approach is essential to optimize agricultural production and increase the profitability of rural properties.

Smart Planting Workshop: see the Technical Program

The 3rd Smart Planting Workshop will feature a high-level technical program, bringing together specialists in production systems, plant nutrition, and the management of pests, diseases, and weeds. There will be lectures focused on solutions that increase efficiency and productivity in the fields.

Networking and Experience Exchange

The Smart Planting Workshop goes beyond technical lectures. The event provides a unique networking environment where farmers, operations managers, consultants, and researchers can exchange practical experiences and establish strategic partnerships.

This direct interaction among different segments of the production chain is essential to accelerate the adoption of innovative technologies. Through collaboration, everyone works together to promote the sustainable development of Brazilian agriculture.

Smart Planting Workshop: the impact of previous editions

The two previous editions of the Smart Planting Workshop have already delivered significant results. Participants report tangible improvements in their operations, from adjustments to planter settings to the implementation of integrated monitoring systems.

The second edition’s focus on regenerative agriculture generated important discussions on plantability, cover-crop management, and equipment settings—topics that remain relevant and will be explored in greater depth in the third edition.

About Prisma Agronomic Intelligence

We are a company that turns agronomic data into strategic decisions, helping producers unlock the full potential of their crops.

With a highly qualified team and an approach focused on technology and innovation, Prisma does not merely sell consulting—it delivers intelligence applied in the field.

• 280,000 Hectares Managed in 2024
• 38 Clients Served
• 45 Projects Developed

Our differentiator is connecting information, tools, and technical expertise so producers can make more accurate decisions, reduce risks, and increase farm productivity with efficiency and sustainability.

Prepare for transformation

The 3rd Smart Planting Workshop in Rio Verde represents a unique opportunity to be at the forefront of agricultural innovation. With lectures by recognized specialists, practical success cases, and qualified networking, the event promises to be a milestone for all participants.

The agriculture of the future is being built today, and events like this are essential to accelerate that transformation. Be part of this revolution that is redefining productivity and sustainability standards in Brazilian agribusiness.